Digital Marketing
Brings the right people in through campaigns, content and SEO — and shows what actually works.
See digital marketingFor small businesses in Israel
Fewer disconnected tools. One process that works together.
I help small businesses attract the right people, turn interest into enquiries, and handle the follow-up properly — with marketing, a website and automation that connect to each other.
Personal work with businesses in Israel · No inflated promises · A clear process and real measurement
Three areas · connected
Three areas that connect into one process
Marketing brings the right people, the website helps them understand, trust and reach out, and automation helps the business respond fast without losing enquiries along the way.
Website Building
Helps people understand what you offer, trust you and reach out — a clear, fast site that invites contact.
See website buildingBusiness Automation
Helps the business respond fast, keep track of enquiries and cut manual work — without losing any along the way.
See business automationWhere businesses lose opportunities
Not separate services — one process that holds the whole path
A good campaign isn’t enough if the landing page is unclear. A nice website isn’t enough if no one is tracking the enquiries. And collecting enquiries doesn’t help if the reply comes too late. So I look at the whole path — from the moment someone first sees the business to the point where their enquiry is handled.
- A message and offer people actually understand
- A website or landing page that leads to an enquiry
- Tracking of enquiries and the actions that matter on the site
- An organized response to every enquiry, with none slipping through
- Continuous improvement based on what actually happens
- AdFirst exposure
- Landing pageA clear offer
- EnquiryAction and enquiry
- CRMCapture and sort
- Follow-upOrganized response
- ImproveLearn from the data
From first talk to improvement
What working with me looks like
- 01
Get to know the business
I learn what the business offers, to whom, what the goal is, and where things get stuck today.
- 02
Define and plan
Together we define the audience, the message and the actions worth measuring, and I build a clear plan.
- 03
Build and set up
I build the campaign, website, landing page or automation — based on what we agreed.
- 04
Measure and improve
I watch what happens, spot where enquiries are lost, and improve over time.
Basel KarkabeeOne connected digital systemBasel Karkabee
Marketing thinking, technical execution and a practical grasp of business
I’m Basel Karkabee, a Computer Science graduate with a professional background in software QA, automation and technical troubleshooting. Alongside that I’ve spent years in customer-facing and sales roles — which taught me how people make decisions, what makes them hesitate, and why clear communication matters at every step.
AboutHow I work
- Direct communication
- Clear explanations
- Practical recommendations
- No inflated promises
- Testing before launch
- Measuring before assuming
- Solutions matched to the real need
- Honesty even when a service isn’t actually needed
Let’s work out the next step for your business
In a short conversation we’ll go over where things stand today, the main goal, and the right way to connect marketing, website and automation.